More than 200 golf course superintendents from across the United States stepped up to the tee box at the FMC Professional Solutions booth during the 2020 Golf Industry Show for a chance to earn donations for their local Golf Course Superintendents Association of America chapter. In total, FMC will donate $21,000 to 71 local chapters as a result of the event.
“We couldn’t have asked for a better place to emphasize the commitment FMC has to the golf industry than at the Golf Industry Show,” FMC golf and lawn care market manager Mike Sisti said. “We had really strong in-booth participation, which is a testament to the passion superintendents have for our industry. As a committed partner, it is important to us to support the golf industry and those who are helping it progress each day.”
The fundraiser was an initiative driven by FMC True Champions that was launched in fall 2019. One of the key features of the loyalty program is to support industry associations such as GCSAA chapters, We Are Golf and RISE. The FMC booth featured a golf simulator for golf course superintendents to “grip it and rip it” to secure donations. For each yard driven off the “tee,” FMC donated 50 cents to that superintendent’s GCSAA chapter. Approximately 43,100 yards were driven off the virtual tee.
“The FMC golf simulator would have been a great experience all on its own, but the donations for local GCSAA chapters put it over the top,” said Doug Ware, golf course superintendent for City of Livonia and vice president of the Michigan GCSA. “FMC’s support cannot be minimized. It is immensely appreciated and will not be forgotten.”
This donation is the first step in a 2020 pledge FMC has made to the local GCSAA chapters. Through August 2020, a percentage of all Fame SC fungicide and Rayora fungicide sales will be donated to local GCSAA chapters.